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About the event

WYBI gives the next generation a unique platform to pursue their dreams and live their passion. The students get an opportunity to work on live projects, understand the nuances of creating digital campaigns for notable brands & showcase their creative skills to the best Brand Marketers in the country.

Brands

Key Dates

Sr.no Event Dates
1 Website Launch 17th October, 2016
2 Presentation Submission 17th October to 29th October, 2016
3 Shortlisting Process 30th October to 6th November, 2016
4 Shortlisted teams announcement 7th November, 2016
5 Video submission from Shortlisted teams 8th November to 16th November, 2016
6 Event Date (Live Pitch in front of Jury) 21st November, 2016
7 Announcement of Winners 22nd November, 2016

Educational Institutes

Jury

Ashish Bhasin

Chairman & CEO

South Asia Dentsu Aegis Network

Rajiv Dingra

Founder & CEO

WATConsult

Shashwat Sharma

Head – Oral Care

Hindustan Lever Limited

Vineet Gautam

CEO & Country Head

Bestseller India

Kailash Kulkarni

CEO

L&T Investment Management Limited

Vishal Sampat

Chief Digital Officer

Reliance Jio

Rahul Balyan

EVP, Head - Digital Initiatives

Radio Mirchi

Rohit Bhandari

Sr Director & Network Head of English Entertainment

Turner International, India

Process

Students log on to www.watsyourbigidea.com and crack a creative brief from a live brand as a team of 3

Online Screening: Applications will get vetted and screened by WATConsult basis initial submissions

Shortlisted teams need to make a video explaining their solutions and submit

Shortlisted teams then get an opportunity to present their ideas/ videos to a Jury of some of the best Brand Marketers in the country in person

The Jury will select 3 successful teams for the 'WAT's your Big Idea Award' who will then go on to win the respective rewards basis rank achieved (Winner, First Runner-Up, Second Runner-Up)

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